Under the pressures of business needs, creativity and experimenting often get less time and resources, especially for projects in the periphery. Here’s how to make sure they get the attention they deserve.
It’s impossible to see exactly what the future will hold for expert-driven-direct, but Zenyum’s potential reach is limited only by their ability to recruit new dentists, meaning their Consumer-to-Dentist model has potentially global implications.
M13 compares Web 2.0 versus Web 3.0 and the impacts on both the supply (creators) and demand sides (consumers). The investment thesis that is outlined follow two trends within Web 3.0: New ownership models and The rise of microbehaviors...
Before there were masses of “Warby Parker for x“ e-commerce startups, there was Warby Parker, the direct-to-consumer eyewear brand that launched in 2010, promising a better deal on glasses, a better customer experience, and a better company behind the brand.
Are you running a consumer business? If so, what is your North Star Metric (NSM)? A NSM is the guiding metric that aligns all company energy. At first glance it may seem that maximizing revenue ought to be the NSM for every consumer product company. But that's not always the case.
Last Crumb’s strategy centered around premium experience, storytelling and exclusivity has proven effective in cultivating a loyal fan base who are actively sharing and engaging with its products across social media.
Great progress for the SEA venture community. Region's Internet economy forecast to triple by 2025. Cash-rich global funds scout for investments. Blank check companies target Southeast Asia. About a dozen startups set to list over two years.
Crumbl was founded in 2017. Neither of the founders had backgrounds in baking - they A/B tested countless recipes to make the perfect chocolate chip cookie for their first store. In four years, they went from 1 to 254 locations.