Blog

writing & sharing news relevant to the consumer startup community in Southeast Asia and beyond...

A twitter thread on Costco by Rex Woodbury. Costco makes essentially $0 in profit from product sales, since it basically sells goods at cost. Instead, it charges a membership fee that is almost 100% margin.
19 Mar 2021

#StopAsianHate

A horrific and heartbreaking surge in violence against Asian Americans and Pacific Islanders (AAPI) is happening across the US. Donate to Support the AAPI Community Fund.
“This moment in modern retail history is unprecedented, and there is no playbook for dealing with this level of turbulence.”
For consumer companies, there are only three growth “lanes” that comprise the majority of new customer acquisition: 1. Performance marketing, 2. Virality, 3. Content 
My webinar chat with David R. Bell - a pioneering scholar on the digital economy and a specialist in integrating offline and online businesses.
What are the core systems that are the manifestation of the culture that we want to build?
Building a new growth team is hard. You have to figure out the macro organizational issues – how it fits in with marketing, product, and other functions – as well as the micro, like how to measure the success of these teams.
Unilever has acquired Welly Health PBC, the playful bandage brand from the mind of entrepreneurial consumer packaged goods maverick Eric Ryan.
Few things will change your trajectory in life or business as much as learning to make effective decisions.
Kind Kones, a plant-based ice cream startup, announced it has raised S$1 million in a round led by Singapore-based consumer VC fund DSG Consumer Partners.
The zero-alcohol beverage industry is rapidly growing, as more and more people become more conscious about the products they consume.
Start-ups fail for all sorts of reasons, but those that succeed constantly think about the customer journey, use technology to remove friction, and find new ways to delight their customers.
Launched in 2016, SmartSweets is on a mission to help customers kick sugar and keep candy. The company innovates a wide variety of better-for-you alternatives to traditional candy products with 87-92 percent less sugar than traditional candy.
For all the founders struggling and hustling to keep a float, Ryan Caldbeck shares his candid and thoughtful experience transitioning out of the CircleUp.
An interesting case study on consumer subscription startup, The Farmers Dog, using the 10 factor framework written by Nikhil Basu Trivedi
Epigamia went back to the basics and rewired its existing network to tackle distribution and cater to the 6x surge in demand in the D2C model
Why do disruptive startups slavishly follow an identikit formula of business model, look and feel, and tone of voice? Because it works, sort of.
Whether it’s out of fear of visiting stores or wanting to re-stock pantries without hassle, consumers want seamless service online
Not specifically about consumer - just a great read on leadership I had to share!
Interesting points on India CPG DTC go-to-market strategies