A twitter thread on Costco by Rex Woodbury. Costco makes essentially $0 in profit from product sales, since it basically sells goods at cost. Instead, it charges a membership fee that is almost 100% margin.
A horrific and heartbreaking surge in violence against Asian Americans and Pacific Islanders (AAPI) is happening across the US. Donate to Support the AAPI Community Fund.
For consumer companies, there are only three growth “lanes” that comprise the majority of new customer acquisition: 1. Performance marketing, 2. Virality, 3. ContentÂ
Building a new growth team is hard. You have to figure out the macro organizational issues – how it fits in with marketing, product, and other functions – as well as the micro, like how to measure the success of these teams.
Kind Kones, a plant-based ice cream startup, announced it has raised S$1 million in a round led by Singapore-based consumer VC fund DSG Consumer Partners.
Start-ups fail for all sorts of reasons, but those that succeed constantly think about the customer journey, use technology to remove friction, and find new ways to delight their customers.
Launched in 2016, SmartSweets is on a mission to help customers kick sugar and keep candy. The company innovates a wide variety of better-for-you alternatives to traditional candy products with 87-92 percent less sugar than traditional candy.
For all the founders struggling and hustling to keep a float, Ryan Caldbeck shares his candid and thoughtful experience transitioning out of the CircleUp.